Formitable
Who is this for? This integration is for restaurants that use Formitable to manage their reservations. If you do not use Formitable, you can skip this page.
Formitable is a popular restaurant management system used across Europe for handling reservations, guest management, and front-of-house operations. By connecting Formitable to DM Champ, your restaurant can automate customer engagement around bookings, confirmations, and follow-ups - all through messaging channels like WhatsApp, SMS, and Instagram.
What Formitable Does
Formitable provides restaurants with tools for:
Online reservation management
Table planning and availability
Guest profiles and visit history
Pre-order and deposit handling
Review collection
By connecting Formitable to DM Champ, you add AI-powered messaging on top of your reservation system - automatically confirming bookings, sending reminders, handling inquiries about your menu or availability, and re-engaging past guests. All of this happens through WhatsApp, SMS, or Instagram - the channels your guests already use.
Connecting Formitable to DM Champ
In DM Champ, go to Settings > Integrations.
Find the Formitable section and click Connect.
Log in with your Formitable restaurant credentials when prompted.
Select the restaurant location you want to connect (if you manage multiple locations).
Restaurant Verification
During the connection process, DM Champ verifies that you have ownership or admin access to the Formitable restaurant account. This ensures that only authorized users can link the two systems.
Booking Management Through DM Champ
Once connected, DM Champ can interact with your Formitable reservation data:
Incoming reservation inquiries: When a customer asks about availability via WhatsApp or another channel, the AI bot can check Formitable for open slots and respond with options.
Booking confirmations: Automatically send a confirmation message when a reservation is made through Formitable.
Reminders: Send automated reminders before the reservation date to reduce no-shows.
Modifications and cancellations: Let customers modify or cancel their reservations through a messaging conversation, with changes synced back to Formitable.
Automated Customer Engagement
Beyond booking management, the integration enables:
Post-visit follow-ups: Automatically message guests after their visit to thank them, ask for feedback, or offer a promotion for their next booking.
Re-engagement campaigns: Use DM Champ's outgoing campaigns to reach out to past guests with seasonal menus, special events, or loyalty offers.
FAQ handling: Train your DM Champ AI bot on common restaurant questions (hours, parking, dress code, dietary options) so it can answer instantly without staff intervention.
Tips for Restaurants
Keep your Formitable availability up to date. The AI bot relies on accurate data to provide correct availability information.
Add your menu, location details, and policies to your campaign FAQs. This gives the bot the context it needs to answer guest questions confidently.
Use tags to categorize guests (for example, "VIP," "regular," "event-inquiry") and trigger different messaging flows for each group.
Next Steps
AI Bot Setup - Configure your restaurant's AI bot.
FAQ Management - Add restaurant-specific FAQs.
Creating Campaigns - Set up reservation confirmation and follow-up campaigns.
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